Overall Mission
To promote outdoor recreation and active lifestyles through support for public lands and waters; recreation infrastructure; and programs connecting Americans to the outdoors.
Vision
All Americans will appreciate, support and participate in a wide spectrum of outdoor recreation activities on a well-designed and maintained recreational infrastructure.
Goals
1. Unify the outdoor recreation community in support of public lands and funding for recreation infrastructure.
2. Create a long-term funding strategy to ensure the future of outdoor recreation in America.
3. Increase the recreational capacity of our public lands in concert with all public lands stakeholders.
4. Engage government and private sector resources in promoting the physical and mental health benefits of outdoor recreation.
The Challenge
The time has come for a new alliance of outdoor interests embracing a 21st century vision of recreation management and cooperation on our public lands.
The inability of the recreation community to work collectively and long-standing rivalries between recreation interests have resulted in inadequate funding and focus on outdoor recreation; complicated land management policies; conflicting and contradictory messages; and frustrated legislators and constituents.
As long as outdoor recreation groups continue to work at cross purposes, we will lack a strong and unified voice.
The Opportunity
Times are changing and we must capitalize on opportunities to unify all who love the great outdoors. The creation of a new 21st century vision for recreation management and cooperation would be a key step toward unifying diverse recreation interests and increasing support for recreation programs and policies.
Most agree with the central theme which has emerged over and over again: the increasing disconnect between people, especially young people, and the land. Coupled with this disconnect is the concern over the relevance of our public lands. These national treasures will not be relevant to Americans who have little awareness or appreciation for the benefits of our public lands. The implications of this disconnect affect physical and emotional health, stewardship values, and economics.
We must take advantage of this unique opportunity to coalesce the outdoor recreation community with a common sense of purpose.